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DOW TO PAY FINE FOR ILLEGAL SAFETY CLAIM

A subsidiary of Dow Chemical Co. will pay a $2 million fine for making illegal safety claims in advertising of its pesticides, state Attorney General Eliot Spitzer said Monday.

The penalty involving the popular Dursban and other pesticides is the largest in the nation's history, he said.

"By misleading consumers about the potential dangers associated with the use of their products, Dow's ads may have endangered human health and the environment by encouraging people to use their products without proper care," Spitzer said.

In addition to the fine, a court consent order prohibits the company from making safety claims about its pesticides, and requires it to start a compliance program that will include an internal review of all of its ads in New York state and removal of safety claims.

Dow agreed to the $2 million penalty, but admitted no illegal or erroneous advertising, said spokesman Garry Hamlin, adding that the company decided it would cost more to litigate the case than to pay the penalty.

Dow officials said a 1994 agreement between the company and the state attorney general's office prohibited advertisements touting the safety of its pesticide products.

"The 1994 agreement restricted our ability to support and defend our products, even if our statements were true." said Guy A. Relford, the company's head of litigation.

For instance, Relford said, the old agreement was interpreted by Spitzer as prohibiting telling people that the federal Environmental Protection Agency had registered one of Dow's products as a reduced risk pesticide.

Among the advertised claims cited by Spitzer was: "No significant adverse health effects will likely result from exposures to Dursban even at levels substantially above those expected to occur when applied at label rates."

Dr. Philip Landrigan of the Department of Community and Preventative Medicine at Mount Sinai Medical Center in New York City, who was involved in the study, said that claim was false.

"Excellent studies conducted by independent scientists have clearly shown that chlorpyrifos, the active ingredient in Dursban, is toxic to the human brain and nervous system and is especially dangerous to the developing brain of infants," Landrigan said.

 

Source: Associated Press
Tuesday, December 16, 2003
By Michael Gormley,
Associated Press ALBANY, N.Y. —

"Serious problems cannot be dealt with at the level of thinking that created them."
 Albert Einstein
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